By Si Zhanwei

On 7 August, Shanghai online celebrity cafe M Stand which had been open for one week was still very popular. At Zhongnan CBD Dayoujing store, if you order, you need to queue for more than 15 minutes. The staff said that in peak days they sold close to one thousand cups.

In the end of July, M Stand cafe opened 3 stores in the Mixc city, Yaohan and Zhongnan together, which triggered another consumption boom in first stores in Nantong. In the first half of the year, more than 30 first stores of various brands settled in Chongchuan.

‘It’s not bad, and follows the new trend of consumption in Nantong.’ Zhang Yi, who works in Nantong Economic & Technological Development Area, also came to try M Stand coffee. She said that the first store was considered a new landmark of consumption for her and her friends, that they did not need to go to Shanghai for it, and she hoped that more first stores could come to downtown area of Nantong.

In the next period of time, well known brands such as Holiland, Domino’s Pizza and Tongren Four Seasons Coconut Chicken will also come to Chongchuan.